Posted inInvesting

The Ultimate Water Enhancer

seasoned_geek by seasoned_geek

The water additives market is pretty huge now. You can have anything from premeasured powder “sticks” to highly concentrated drops if you don’t want to buy preflavored water.

Flavor enhancers are now marketing themselves as energy drinks adding multiple B vitamins and in many cases caffeine. Some even add vitamins C & E with antioxidants to improve their health marketing. What we don’t have is the ultimate enhancer. Nicotine.

Think about it. Nicotine isn’t the problem with tobacco products, it’s everything else in the tobacco as a result of processing. If you really want to cut down on the overblown problems with smoking, you need a new “nicotine dispenser”. For those of you unfamiliar with the phrase “nicotine dispenser”, according to a 60 Minutes expose on the tobacco industry, that is what the tobacco industry calls cigarettes.

We have nicotine gum and tablets. Both of which I’m told are downright nasty if you actually taste them. Why not hide the flavor while adding in a bunch of vitamins and antioxidants?

The first company to bring this product to market wins. If you think it’s a bad market, just look at how big RJ Reynolds is. I’m actually surprised they haven’t purchased one of these water enhancer product lines just to launch this very product given the blurb on the company Web site about “transforming tobacco”.

 http://www.rjrt.com/

 

 

Roland Hughes started his IT career in the early 1980s. He quickly became a consultant and president of Logikal Solutions, a software consulting firm specializing in OpenVMS application and C++/Qt touchscreen/embedded Linux development. Early in his career he became involved in what is now called cross platform development. Given the dearth of useful books on the subject he ventured into the world of professional author in 1995 writing the first of the "Zinc It!" book series for John Gordon Burke Publisher, Inc.

A decade later he released a massive (nearly 800 pages) tome "The Minimum You Need to Know to Be an OpenVMS Application Developer" which tried to encapsulate the essential skills gained over what was nearly a 20 year career at that point. From there "The Minimum You Need to Know" book series was born.

Three years later he wrote his first novel "Infinite Exposure" which got much notice from people involved in the banking and financial security worlds. Some of the attacks predicted in that book have since come to pass. While it was not originally intended to be a trilogy, it became the first book of "The Earth That Was" trilogy:
Infinite Exposure
Lesedi - The Greatest Lie Ever Told
John Smith - Last Known Survivor of the Microsoft Wars

When he is not consulting Roland Hughes posts about technology and sometimes politics on his blog. He also has regularly scheduled Sunday posts appearing on the Interesting Authors blog.